Archive for November, 2009

Computer Generated Cake Mock Ups

Sunday, November 1st, 2009
Blue Butterfly real cake and mock up

Blue Butterfly mock up and real cake

Having worked in the I.T. industry for many years, I’m always interested in how technology can help improve the business of cake making. With that in mind, a service I offer my clients is the option to have a computer generated mock up of their cake design. This is something I’ve found most clients love, especially wedding cake clients. This gives them the ability to actually see what the cake will look like and to make changes and see what effect these have. I still use the good old colouring pencil and paper method as well, in fact that is what I usually use first before turning to the computer. But the cake mock ups give a much more realistic picture than my sketches, and also have more correct proportions and give a much better sense of scale and balance, so are more suitable for clients to look at than my scribbles on paper.

The finished cake is never 100% exactly like the computer generated mock up, nor is it meant to be. The mock ups serve purely as a design tool, to help ensure the client gets a beautiful cake that they are happy with. But the mock ups are pretty close to the real thing! You can see this in some of the example pictures I’ve included in this blog post.

Red Tinged Roses real cake and mock up

Red Tinged Roses mock up and real cake

Some clients come to me knowing exactly what they want their cake to look like. Often they have a picture from a magazine or they would like one of the cakes from my website www.deliciouscakedesign.com. In these cases, there is no need for a cake mock up.

Other clients aren’t really sure what they want. This is where the cake mock ups have proved to be an invaluable tool. These clients often have vague ideas or like bits and pieces from different cakes. It is hard for them to picture how all these bits can come together in one coherent cake design. It is up to me to make all the different pieces “fit”. The computer generated mock ups have been really useful in this regard as it allows me to to show the client the exact design I have in mind and where all the different elements they desired have been placed.

Finalising the cake design  can be an iterative process. After showing the client the first draft of the cake mock up, I will let them come back to me as many times as necessary to update the mock up and really nail down the design to something they are happy with.It is a very effective way for them to see what their changes look like and whether or not they work. In most cases, there are only ever one or two changes to be made to the mock up before the client is happy.

Admittedly, this technology isn’t for everyone, and the cake maker requires at least some degree of computer literacy. But for me and a lot of my clients, the computer generated cake mock ups have been extremely useful!